Did you know that less than a third of my readers are German? The majority comes from the UK and the US. That kind of puts me in a dilemma:
I have some brand new, sparkling things from pixi to share with you in todays video. But they are only new in Germany, the UK has had them for quite a while now.
So do I title this post: pixi new releases and risk people from the UK thinking it was a click bait? Or do I title it pixi new releases Germany, risking only a third of my readers will be remotely interested?
The difficulties of “having your target audience in mind”, always among the top three of those annoying “How to succeed in blogging” posts that never really seem to help. Wonder how I know? Because I click them every time. So much for “I only blog for the fun and don´t care about numbers” *cough*
Anyway, I decided to stick with New In from pixi as title. Should work well enough.
Do you know what “bias” means? If you have worked in a scientific setting before, chances are you do.
But did you know that as bloggers we are bound to fall for it? I for one am guilty as charged.
Wait. Let me quickly rephrase that: “Guilty” is too harsh a word, and opposed to medical research a blog post is not likely to have a lasting impact on people’s health and well-being.
But despite all our “neutral and independent” claims, we might be falling for one bias or the other.
The “publication bias” is the one that I feel is the most common: You only publish what excites you or gives positive results. Because no one wants to read about a product that was straight boring and we want our blogs to be a happy place. Is that dangerous? Not really. But it prevents us from sharing helpful experiences that could someone else stop from buying.
And then the one that I did struggle with when reviewing the pixi Caroline Hirons Double Cleanse: The social bias. You see, I have been reading Caroline Hirons blog for ages. And after watching her vlogs (that never fail to make me laugh), she grew on me as a person. I enjoyed spending virtual time with her. She became a (very unilateral) online friend. So when she released a cleanser, I knew I had to buy it. And I was prepared to love it.
What I was not prepared for, what I simply did not WANT to happen, was that the pixi Caroline Hirons Double Cleanse would just be okay for me.
I may have said it before on the blog: I don´t like horror movies. Not even the more fun than scary ones.
Watching Zombieland gave me nightmares. Zombieland!
The one with Woody Harrelson.
And Bill Murray.
Yes, I know.
So why do I repeat it? Because tonight is Halloween, and scary movies seem to be loved by anyone this time of year.
Another thing that many people love, but that rarely works for me are moisturizers. Every once in a while I will find one that I do like, but most of the time I prefer my serums and face oils and skip them completely.
Did the pixi H2O Skindrink Pure Hydration Gel (PR-Sample) change my mind? Read on to find out.
Now that our daughter is learning the colors, I realized (again), how different men and women are. When Mr. Loca tells her: „That is red.“ I have to stop myself from stepping in and interrupting. Even though it is clearly burgundy. Or rust. Or brick. But there would be no point. To him, all that is just red.
So the question I kept asking myself throughout my skincare in the last weeks was not one that I could discuss with him. I knew I needed to turn to you, dear readers.
Do you think that pixi-green will be a thing, just like Tiffany-blue already is? Because when I line up my skincare on the sink, the uniformity of the bottles and the gold writing kind of makes me want to keep them out for display.
Even if I only use them occasionally, like the pixi Glow Mud Mask (PR-Sample).
Kitchen not cleaned? The kids were so demanding! Or maybe I chose to watch You Tube instead.
Looking tired? They kept me up all night. After I went to bed very late, finishing just that one quest in WoW.
Stains on my shirt? We have started solids. And I tried to do everything at once and spilled my tea.
Haven’t done a face mask in weeks? Well, I actually don’t blame that on the kids. I just sometimes can´t be bothered. Some weeks my cleanse, cleanse, exfoliate, serum, oil routine is all I seem to be able to do.
These are the weeks when pixi Glow Mud Cleanser (PR-Sample) is what I reach for most.