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Did you know that back in the days some women used to apply radioactive powder to their cheeks?
Starting in the 20s, before the negative side effects were discovered, so called „gentle radiation“ was considered a natural way to strengthen health and enhance beauty. The radiation in the powder lead to increased blood flow where applied and so provided the much coveted natural flush.
The long term effects of course were horrible.
And while we today shake our heads in disbelief when reading things like that, we should probably take a step back and look at our own beauty routines once in a while. What is considered safe now might proove to be detrimental in the future. Or vice versa. The question is: What risk are we willing to take when it comes to beauty?
A very personal question. And one that I recently had to answer for myself regarding the Dr. Dennis Gross Ferulic Acid + Retinol Brightening Solution.