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2007 German government decided that smoking in public buildings would be banned. That included pubs, restaurants and cafés, basically everywhere food was served and consumed.
I was 20 in 2007, and hanging out in pubs was much more common for me than nowadays. Even though I didn´t smoke myself, I was never bothered by friends or strangers smoking in my presence. Until the day I learned how much better I felt the next morning if I hadn´t been surrounded by smoke the whole night.
Less dry throat and eyes, less headache, less grey skin… But the most important thing? Not having to deal with the scent of old smoke in my hair and clothes. Honestly, not having to wash my hair after being out simply because the smell would make me nauseous was amazing!
Why I am telling you this story from times long gone, you ask? Because when sniffing the Omorovicza Thermal Cleansing Balm, I get a faint hint of that smell. Not overpowering, and not preventing me from using (and, spoiler alert, enjoying) the product, but enough to remind me how lucky I am to no longer have to deal with that.
Do you know what “bias” means? If you have worked in a scientific setting before, chances are you do.
But did you know that as bloggers we are bound to fall for it? I for one am guilty as charged.
Wait. Let me quickly rephrase that: “Guilty” is too harsh a word, and opposed to medical research a blog post is not likely to have a lasting impact on people’s health and well-being.
But despite all our “neutral and independent” claims, we might be falling for one bias or the other.
The “publication bias” is the one that I feel is the most common: You only publish what excites you or gives positive results. Because no one wants to read about a product that was straight boring and we want our blogs to be a happy place. Is that dangerous? Not really. But it prevents us from sharing helpful experiences that could someone else stop from buying.
And then the one that I did struggle with when reviewing the pixi Caroline Hirons Double Cleanse: The social bias. You see, I have been reading Caroline Hirons blog for ages. And after watching her vlogs (that never fail to make me laugh), she grew on me as a person. I enjoyed spending virtual time with her. She became a (very unilateral) online friend. So when she released a cleanser, I knew I had to buy it. And I was prepared to love it.
What I was not prepared for, what I simply did not WANT to happen, was that the pixi Caroline Hirons Double Cleanse would just be okay for me.