Lancôme Monsieur Big mascara – Audience in mind

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Of course I have watched Sex and the City. I’ve watched all episodes, I’ve watched the first movie. I even went back and watched the second movie, even though the first one was pretty disappointing.

So I get what Lancôme is doing here, both with naming and with description. Monsieur Big. “You’ll know he’s the one at first stroke”. They obviously want us to think of Carrie Bradshaw and her somewhat questionable choice of men.


Lancome Monsieur Big Mascara
Lancome Monsieur Big Mascara


But I cannot help it, with the name, the appearance, heck, even the description I instinctively think of something else. Now I don’t know if any kids (probably mine?) will ever stumble upon this blog post, so I will not go into more detail here. Question is: Is your mind as filthy as mine?

To get back on safe territory, let’s concentrate on the fact if the Lancôme Monsieur Big mascara delivers.

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